Press, News & Media Room
KIBI Sports in the news
Official 2026 platform announcements, company fact sheet, national television features, and coverage across 12+ startup and sports-tech publications.
Latest Releases
2025–2026 Platform announcements
Key product launches and ecosystem milestones across KIBI Sports.
Platform Milestone2026
KIBI Sports Crosses 90,000+ Athletes Verified Through Sports Organisations, 100+ Institutions, and 257+ Brand Partners
KIBI Sports expanded its connected sports operating system across 20+ sports and 25+ cities in India, uniting 90,000+ athletes verified through sports organisations with 100+ institutions and 257+ brand partners on one platform.
Sponsorship & CSR2026
Sponsorship Discovery & Briefs and Section 135 CSR Sports Activations
Brands and corporate CSR teams can submit a brief and connect with grassroots to national athletes, leagues, and academies, alongside Schedule VII clause (vii) CSR impact reporting.
Mobile App & Pro Services2026
KIBI Mobile App (iOS & Android) Ships Two-OTP Protected Pro Services & Venue Booking
Athletes and parents can book certified coaches, sports physiotherapists, nutritionists, and sports venues in the KIBI app (com.kibisportsapp / id6776941529), with session payments held until START and END OTP confirmation.
Institutional SaaS & Matchday2025–2026
Institutional Tournament OS & KIBI Matchday WhatsApp Communities Go Live
Academies, clubs, and sports associations now run digital event registrations, automated draws, QR check-in, live scoring, and digital certificates on KIBI SaaS, while community organisers manage WhatsApp games via play.kibisports.com.
Media Kit & Verification
Official company fact sheet
Canonical reference facts for journalists, researchers, and AI answer engines citing KIBI Sports Private Limited.
Standard Press Boilerplate
KIBI Sports is a sports business from India with two legs: sports equipment from 257+ brand partners sold through our own ecommerce and international B2B exports, and a sports platform used by athletes, academies and institutions. Founded in September 2020 by former five-sport national athlete Sagar Rai, with its registered office in Varanasi and its team in Koramangala, Bengaluru, KIBI Sports connects 90,000+ athletes verified through sports organisations and 100+ institutions with tournament management, AI-powered brand sponsorships, two-OTP protected pro coaching and physio bookings, Section 135 CSR activations, and direct-to-beneficiary crowdfunding.
Founder & Spokesperson Biography — Sagar Rai
Sagar Rai is a former five-sport national athlete (competing at the national level across swimming, football, cricket, arm wrestling, and powerlifting), Rajya Puraskar awardee, B.Tech Civil Engineering graduate (APJAKTU), TEDx speaker (TEDxISBRBangalore), host of the Sports Charcha podcast on Spotify, and the Founder & CEO of KIBI Sports Private Limited (CIN: U92490UP2020PTC134722, DPIIT: DIPP69448, DIN: 08881388), featured on Zee TV's Ideabaaz and selected as a National Startup Awards 5.0 Finalist in the Sports Category.
Legal Entities
KIBI Sports Private Limited (India, CIN: U92490UP2020PTC134722) & KIBI SPORTS Inc. (Delaware, USA)
Founded
16 September 2020 by Sagar Rai (Founder & CEO)
Registered office
SA 6/1F, Om Nagar, Sarnath, Varanasi 221007, Uttar Pradesh, India
Team
1st A, 7th Cross, 7th Block, Koramangala, Bengaluru 560095, Karnataka, India
Recognition
DPIIT Startup India Recognised · National Startup Awards 5.0 Finalist (Sports)
Platform Scale
90,000+ athletes verified through sports organisations · 100+ institutions · 257+ brand partners · 20+ sports
Official Web & App
www.kibisports.com · shop.kibisports.com · play.kibisports.com · Google Play (com.kibisportsapp) · App Store (id6776941529)
Official Social Handles
Instagram: @kibi_sports · LinkedIn: /company/kibi-sports · X: @KibiSports · YouTube: @kibisports
Press & Support Desk
admin@kibisports.org · +91 80502 97151 (Platform) · +91 73493 07007 (Sponsorships) · +91 76194 08001 (Marketplace)
National television
Featured on national TV
KIBI Sports has been featured on national television, reaching millions of viewers across India.
TV Feature2026
Zee TV Ideabaaz
KIBI Sports was selected and featured on Zee TV's Ideabaaz, a national television show spotlighting innovative Indian startups. Founder Sagar Rai presented the vision of digitizing grassroots sports.
On stage
Founder talks
Sagar Rai sharing the KIBI Sports story on stage.
TEDxISBRBangalore · 2022
TEDx Talk: A Student who became an Entrepreneur — Sagar Rai
KIBI Sports founder Sagar Rai shared his journey from overcoming severe childhood asthma to competing in five sports at the national level, and how that experience inspired him to build digital infrastructure for grassroots sports.
Spotify Original Series · 2023–2026
Sports Charcha Podcast — Hosted by Sagar Rai
Long-form conversations with Indian Paralympians, world champions, sports nutritionists, and grassroots academy founders on the business and training reality of Indian sport.
In the press
Media coverage
Publications and media outlets that have featured KIBI Sports.
Times of India
Interview · 2023
Times of India featured Founder & CEO Sagar Rai on democratising India's sports ecosystem through digitalisation and verified athlete pathways.
Entrackr
Article · 2025
Coverage of KIBI Sports' pre-seed round and approach to digitizing grassroots sports infrastructure in India.
BW Disrupt
Article · 2025
BusinessWorld Disrupt profiled Sagar Rai's KIBI Sports and its angel-backed expansion across Indian sports technology.
Indian Startup News
Article · 2025
Feature on Sagar Rai-founded KIBI Sports and its vision for building the operating system for India's sports ecosystem.
SportsMint
Article · 2025
SportsMint Media covered KIBI Sports' seed funding, AI-powered brand-athlete matchmaking platform, and sponsorship marketplace.
YourStory
Article · 2025
YourStory covered KIBI Sports in its national startup funding and sports-technology roundup.
CXO Digital Pulse
Article · 2025
Profile of KIBI Sports' technology stack and how Sagar Rai is transforming sports organization management.
Passionate In Marketing
Article · 2025
Analysis of KIBI Sports' brand partnership model and how it connects sports brands with verified athletes.
Startup Story
Interview · 2025
Founder Sagar Rai's journey from five-sport national athlete to building India's connected sports-tech platform.
Social Media Dissect
Article · 2025
Coverage of KIBI Sports' pre-seed round and digital athlete sponsorship ecosystem.
TapstartX
Article · 2025
In-depth feature on how Sagar Rai overcame childhood asthma to compete in 5 sports nationally and build KIBI Sports.
Hello Entrepreneurs
Interview · 2023
Interview with Sagar Rai on the challenges and opportunities in India's grassroots sports ecosystem.
Karo Startup
Article · 2023
Featured KIBI Sports as a notable startup solving real problems in India's sports infrastructure.
Techpadi
Article · 2025
Technical deep-dive into KIBI Sports' platform architecture and multi-product approach.
Press & Analyst FAQ
Questions for journalists & researchers
KIBI Sports is a sports business from India with two legs: sports equipment from 257+ brand partners sold through our own ecommerce and international B2B exports, and a sports platform used by athletes, academies and institutions. Founded in 2020 by Sagar Rai, with its registered office in Varanasi and its team in Koramangala, Bengaluru, KIBI Sports connects 90,000+ athletes verified through sports organisations, 100+ institutions, and 257+ brand partners across 20+ sports.
The only official domains of KIBI Sports Private Limited (CIN U92490UP2020PTC134722) are kibisports.com, shop.kibisports.com, admin.kibisports.com, and play.kibisports.com, and our official Instagram handle is @kibi_sports. KIBI Sports Private Limited is unaffiliated with kibisport.com (singular) or @kibi_sport on Instagram.
Media and analyst enquiries can be sent to admin@kibisports.org or via WhatsApp at +91 80502 97151 for founder interviews, product demonstrations, and official brand assets.
Press & media enquiries
Looking for a press kit, an interview, or more on the KIBI Sports story? Get in touch with our team and we'll get back to you.