Brands Integration Platform
Automate your product integration into the sports industry
KIBI is your active, automated partner for integrating your product into sport, leveraging 90,000+ athletes verified through sports organisations and 100+ institutions to scale.
Three ways to grow with KIBI
Whatever you're here for, pick your starting point — each takes you straight to the tool that does it.
01
List on the Marketplace
Put your products in front of 90,000+ athletes, academies, and clubs — we handle discovery, logistics, and B2B distribution.
List Your Products02
Launch a Campaign
Publish a sponsorship or barter brief that's visible to every verified athlete on the platform — digital contracts, real content back.
Launch a Campaign03
Sponsorship Discovery & Briefs
Submit a brand or CSR brief and connect with grassroots athletes, academies, and tournaments across India.
Submit a BriefEcosystem proof
A high-performance ecosystem built for scale
We connect your brand to a verified, high-velocity sports network with 257+ brand partners and 90,000+ athletes verified through sports organisations.
100+ Sports Organizations
Our proprietary SaaS infrastructure manages daily operations for top-tier training hubs and sports bodies.
Active Industry Mobile App
Sports professionals use the KIBI mobile app to coordinate performance, training, and commercial partnerships.
KIBI Matchday Communities
Our active network at play.kibisports.com hosts direct, high-engagement communication channels with athletes and organizers.
Venues & Leagues
Access active physical inventory across local stadiums, academies, and sanctioned tournaments.
Marketplace
The direct route to sports distribution
Stop wasting budget on unverified influencers and fragmented marketing channels.
Global marketplace access
List your inventory on our specialized platform and reach a global audience hungry for performance gear.
Sell and ship across markets
We streamline regional logistics so your products reach active consumers and sports organizations seamlessly.
Unlock the B2B chain
Gain direct commercial access to athletic gear buyers, coaches, team managers, and academy administrators.
Direct sports academy activation
Put your samples and inventory directly into the hands of rising prospects at premier training hubs.
Onboard elite clubs and communities
Drive organic product adoption by integrating your brand directly into localized sport clubs.
Premium native app placement
Feature your products natively inside the daily workflow tools used by athletes and training staff.
Whole-ecosystem integration
Combine digital reach, physical venue presence, and verified athlete endorsements under one single platform.
Campaigns
Automate barter campaigns at scale
Launch end-to-end barter campaigns directly on KIBI Sports and bypass expensive agencies entirely. Ship product, get verified athlete content back, and track every deliverable in one place.
KYC-verified athletes
Every participating athlete is fully KYC-verified, ensuring brand safety and authentic performance.
Digital contracts
Our system enforces digital contracts on every campaign, so terms are explicit before work begins.
Time-bound accountability
Automated, time-bound accountability keeps deliverables on schedule from brief to completion.
Fully automated execution
Direct, programmatic execution that runs itself and cuts your influencer-marketing spend.
Barter campaigns, end-to-end
Run barter campaigns from product dispatch to content delivery without hiring an agency.
Submit a brand brief
Fill in your campaign details below. We verify your brand email, then our super-admin team audits every brief within 24 hours before it goes live in the KIBI app.
Past brand collaborations, on the record
Sample reels from executed collaborations — real athlete content delivered for brands across cricket, athletics, badminton, and more.
PN
Reel
Gymnastics
Pranati Nayak
Relispray
Watch on Instagram
CDS
Reel
Army Sports
Captain Dharmveer Singh
Puma
Watch on Instagram
SR
Reel
Cricket
Suresh Raina
E Motorad
Watch on Instagram
DM
Reel
Taekwondo
Danish Manzoor
Flipkart
Watch on Instagram
RK
Reel
Athletics
Ramandeep Kaur
Third Element Store
Watch on Instagram
BB
Reel
Badminton
Birdie Badminton
Nivia Sports
Watch on InstagramIntegrate your product into the sports ecosystem
Join 257+ brand partners and start scaling with verified athletes and venues today.
Why brands run sports campaigns on KIBI
Compare KIBI's verified sports ecosystem against traditional agencies, generic influencer tools, and manual outreach.
| Capability | KIBI Sports | Traditional Sports Agencies | Generic Influencer Tools | Manual DM Outreach |
|---|---|---|---|---|
| Sports talent & institution verification | 90,000+ athletes verified through sports organisations & 100+ institutions | Small celebrity-only rosters | Lifestyle creators — unverified sports credentials | Self-declared bios & manual vetting |
| Discovery & shortlisting speed | Brief intake with assisted shortlisting | 2–4 weeks of manual deck back-and-forth | Generic keyword search without sport/level filters | Hours of manual scrolling and cold DMs |
| Activation formats supported | Barter seeding, paid reels, academy/venue activations & league slots | High-ticket celebrity endorsements only | Social posts only — no venues, academies, or leagues | One-off posts with high drop-off |
| Contracts & deliverable tracking | Digital contracts, milestone proof & automated deliverable tracking | Manual PDFs & email threads | No on-ground event or tournament verification | No contract or deliverable protection |
| B2B & academy distribution | Direct marketplace & institutional procurement access | None | None | None |
| Pricing & minimums | Free brief submission; transparent packs from Rs 800/athlete gifting | High retainers & opaque agency markups | Monthly SaaS seat subscriptions | Unpredictable |
Frequently asked questions
Working with KIBI as a brand.
Brands can submit a brief describing their campaign, and the KIBI team follows up with suggested athletes, leagues, and venues. They can also browse leagues and matchday groups actively seeking sponsorship.
Submitting a brief is free for brands (the monthly SaaS tiers on /pricing are for sports organisations seeking sponsors). Campaign packages start from Rs 800 per athlete for product gifting, Rs 25,000 per venue-day for venue activations, Rs 75,000 for league associate slots, Rs 1,80,000 for regional state packs, Rs 2,00,000 for micro sport packs (10 reels), and Rs 2,40,000 for nano state packs (20 reels), or custom briefs at cost + 20% (minimum Rs 25,000, 50% advance). See /pricing#brands for the full rate card.
The marketplace allows brands to list their products and reach over 90,000 athletes verified through sports organisations, plus academies and clubs. It provides B2B distribution, regional logistics support, and direct access to coaches, team managers, and academy administrators.
Yes, sports industry professionals can launch identity-verified crowdfunding campaigns. These fundraising campaigns can be used to raise money for equipment and tournament travel expenses.
KIBI Sports offers a SaaS Admin Portal that serves as an operating system for sports academies, clubs, leagues, and federations. It includes tools to schedule, organize, and stream regional tournaments and local matches.